I craft thoughtful digital experiences that stand out — merging creative insight with design precision. Where imagination meets strategy to deliver impactful results.
Explore WorkShowcasing creative and impactful solutions — explore the work to see the transformative power of strategic design.
Complete design identity and UI for Noviverse, Novibet's loyalty & gamification ecosystem. A universe of in-app screens, mobile widgets, promo materials, hero pages, and campaign assets — combining vibrant graphics, 3D assets, immersive illustrations, and fully gamified UX. View full project →
A full visual system for Viva.com: landing pages for ISV Partners, restaurant & retail banners, checkout flow feature cards, and key benefit visuals (PCI DSS, Biometric Security, Tokenization). Gradients, shadows, and floating interfaces conveying fintech flexibility and technological superiority — all designed to guide users toward conversion. View full project →
Mobile application design for Alfamega, delivering a clean and intuitive shopping experience with modern UI patterns and thoughtful information architecture. View full project →
Hello, My name is Manos, and I'm a Creative Lead based in Athens with over 14 years of experience across branding, digital design, creative strategy, and team leadership.
I've worked across agencies, fast-growing tech companies, and in-house creative teams, including roles at Yodeck, Novibet, Viva Wallet, McCann, and Ogilvy. My background combines creative direction, UX thinking, campaign development, and collaborative problem solving across digital products, brand systems, and multi-channel experiences.
Throughout my career, I've led multidisciplinary teams, developed scalable design systems, facilitated creative alignment across stakeholders, and delivered projects that balance strong visual storytelling with strategic business goals. I'm also deeply interested in innovation, AI-assisted creative workflows, and building experiences that are both engaging and outcome-driven.
I bring a collaborative mindset, strong communication skills, and a passion for turning complex ideas into clear and meaningful experiences.
Lead the design team, overseeing end-to-end creative direction for product and marketing. Pioneered AI-augmented design workflows, leveraging generative AI tools to accelerate ideation and asset production. Built scalable design systems and brand guidelines that unify product UI and campaign visuals.
Directed multi-channel creative campaigns across digital, social, and OOH. Managed a team of designers and motion artists, establishing brand consistency across 10+ markets.
Shaped the visual identity and campaign strategy for one of Europe's fastest-growing fintech companies. Led rebranding initiatives and produced high-impact assets for product launches and partnerships.
Conceptualised and executed award-winning campaigns for top-tier clients across FMCG, telecom, and finance. Mentored junior creatives and collaborated closely with strategy and account teams on integrated briefs.
Developed creative concepts and visual narratives for digital-first campaigns.
Created compelling visual storytelling for global and local brands under the Ogilvy network.
Handled end-to-end art direction for print, packaging, and brand identity projects.
Started career in a boutique agency, building foundational skills in layout, typography, and production.
Ermis Award
Young Lions
I'm currently open to Design Manager and Creative Director opportunities. Whether you have a project in mind or just want to connect — drop me a line.
manos.panagiotopoulos@gmail.com